SaaS Marketing & Privacy Compliance Backend

The Problem #

A SaaS company providing digital marketing and data privacy compliance solutions for European clients had a legacy backend with:

The Solution #

Complete backend refactoring to a service–repository pattern using Go and PostgreSQL.

Key Changes #

Results #

Lessons Learned #

  1. Test coverage isn’t a number, it’s a safety net: the investment in automated testing pays off when every deployment can be done with confidence, not hope
  2. Service–repository pattern is an investment: despite higher upfront cost, layer separation makes debugging, testing, and feature addition far easier once the foundation is in place
  3. Cross-functional collaboration: regular communication via Jira and Slack with non-technical teams ensures what’s built matches what’s needed